Last weekend during a practice lap at Mid-Ohio Raceway the 009 Aston Martin ALMS went airborne off the track and ‘flew’ 142 feet before landing off the track in the dirt. The track was reportedly wet and the unidentified driver lost control under braking. Fortunately his car was the only one on that part of the track at the time and it amazingly remained level during its separation with terra firma.
South African superstar adventure athlete, Martin Dreyer, today won the 2006 Land Rover G4 Challenge. Beating off 17 of the world’s toughest adventure racers in the 4×4-based global Challenge, Dreyer took home a brand new Range Rover after a nail-biting climax to the 28 day marathon that spanned across four countries on two continents.
It was a dream start to Stage 3 of the Land Rover G4 Challenge for the home team. Even though Brazil’s Eleonora Audra hails from Sao Paulo rather than Rio de Janeiro, her victory in the Stage Start together with Martin Dreyer from South Africa, had the local crowd on Copacabana Beach on their feet.
Featuring a wide range of adventure- and lifestyle-themed broadcast video content, Land Rover’s new ‘Go Beyond’ microsite centers around what the company claims is the world’s first broadband TV channel launched by a car company.
Product placement is a time-honored trend. We’re quite sure that Ford is pining for a Bullitt remake, for example, but the war seems to be heating up.
As part of its ‘Designed for the Extraordinary’ marketing campaign, the adventurous folks at Land Rover rolled a 2006 LR3 onboard a C-130 ‘Hercules’ cargo plane, and then the flight crew used the car’s nav system to navigate the plane from Nice, France to the island of Corsica.
Land Rover’s e-Terrain vehicle isn’t meant to be taken literally. It’s a showcase for the company’s upcoming technology, particularly fuel efficiency a welcome sign, considering a supercharged Range Rover gets 13 mpg in city driving. Land Rover says that in combined use the e-Terrain’s technology can increase gas mileage by 33 percent while reducing tailpipe emissions and maintaining offroad ruggedness.
I’ve made a major update to the photo gallery for more functionality. In the short term, the gallery doesn’t look anything like the current site. I’ll be working on that. It will make it easier for me to do other things on the site that use pieces of the photo gallery. Don’t be surprised if things look odd once in a while as I re-tweak it to fit the look and feel of the rest of the site.
For all you registered users, you can now post, edit, and maintain your own event. Planning a trail run? Post it in the ‘adventures’ section. If you need to change the date, meeting time, or even cancel the event, you can do it all from your own list of events.
I’ve updated the Tech section so that registered users can now add articles. When you’re logged in, links on the left side of the page will appear to manage your posts to the tech section.
