LR4 Ad Campaign

LR4 – You’ll feel safe inside, but you might not feel like these are the most effective ads to sell Land Rovers. Land Rover’s ad campaign for the LR4:

In this newest video, Jean Luc reveals he’s not exactly what he says he is… (is this a trait common to LR4 owners?)

{rokbox album=|album| title=|LR4 – You’ll Feel Safe Inside :: Pathalogical Liar| text=|Watch the Video| size=|640 390| thumb=|images/stories/2011/lr4ads/liar.png|}http://www.youtube.com/watch?v=v_N6ELNT3WI&autoplay=1{/rokbox}

Other ads in the campaign include Dirty Cops (being on the take let’s you afford an LR4?)

{rokbox album=|album| title=|LR4 – You’ll Feel Safe Inside :: Dirty Cops| text=|Watch the Video| size=|640 390| thumb=|images/stories/2011/lr4ads/cops.png|}http://www.youtube.com/watch?v=9wa_dI8MEKQ&autoplay=1{/rokbox}

and finally, confronting co-workers with strange collecting hobbies (at least in this one the LR4 owner isn’t a criminal or liar)

{rokbox album=|album| title=|LR4 – You’ll Feel Safe Inside :: Samuri Sword| text=|Watch the Video| size=|640 390| thumb=|images/stories/2011/lr4ads/samuri.png|}http://www.youtube.com/watch?v=T7YFejyA064&autoplay=1{/rokbox}

Is this really the best way to sell Land Rovers? What say you? {jcomments on}

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